"Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has."
— Margaret Mead

While we know that lots of people support our campaign for professional pay, we need to make sure that our campaign remains at the front of their mind.

Reminding the community not only adds to the voices supporting change, but also means that our impact on elected decision makers is multiplied.

Community campaigning can be fun - it can be everything from wobble boarding by the side of the road to leafleting a local shopping area or train station.

It's also an excellent way to get together with other educators and spread the word

Here are some ways you can engage with the community and have maximum impact:

 

Media-jacking

sunrise.jpgMedia-jacking is when you subvert your opponent’s spectacle for your own purposes. Politicians, corporations and lobbyists have much bigger PR budgets and name-brand draw to attract press to their staged media events. Through well-planned creative interventions, however, you can refocus things and highlight a different side the story.

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Flash Mob

occupyparliament.jpgA flash mob is an unrehearsed, spontaneous, contagious, and dispersed mass action. Flash mobs first emerged in 2003 as a form of participatory performance art, with groups of people using various online platforms to arrange to meet and perform some kind of playful activity in a public location. More recently, activists have begun to harness the political potential of flash mobs for organizing spontaneous mass actions on short notice.

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Advanced Leafleting

wheresmalcolm.jpgLeafleting is the bread-and-butter of many campaigns. It’s also annoying and ineffective, for the most part. How many times have you taken a leaflet just because you forgot to pull your hand back in time, only to throw it in the next available trash can? Or you’re actually interested and stick it in your pocket, but then you never get around to reading it because it’s a block of tiny, indecipherable text? Well, if that’s what a committed, world-caring person like you does, just imagine what happens to all the leaflets you give out to harried career-jockeys as they rush to or from work.

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